Privacy Policy

Signs Now UK Ltd understands that the information you trust us with is important to you, and we are committed to protecting and respecting your privacy.

This Policy explains how, when and why we collect your personal information during the course of providing services to you, under what circumstances we may disclose your personal information to others, and how we keep it secure.


  • We only collect personal information about you where it is completely necessary, or you have consented, and we ensure that we only collect information that we need
  • We will not send you marketing material unless you have given us permission to do so
  • We will not sell your personal information to third parties
  • We will protect your personal information with an appropriate combination of technical and organisational measures
  • You have rights to your information. These are detailed in Section 9
  • We will endeavour to keep your personal information only for as long as we have to    
  • If you have a complaint, please see how to contact us in Section 11
  • If you have any questions about how we process your information, please see how to contact us in Section 13

Section 1


  • We need information about you to provide a quotation and to offer our range of services. We need to collect information from you to do this and to offer you the right product for your circumstances.
  • This can include personal information about your information that we collect automatically, and personal information we collect from other sources. The information we collect will include:
  • Name(s) Contact details (postal address, email address, telephone number)

Section 2


We collect your personal information for a number of reasons: so we can provide you with a quote,  improve the products and services we offer, and inform you of other products you may be interested in.

  • To process your information, we rely mainly on the following legal bases:
  • Performance of a contract: The use of your information is necessary to perform the contract that you, or a person from your organisation has with us.
  • Legitimate interests: We may use your information for our legitimate interests, such as to provide you with the most suitable goods, website experience, emails or newsletters, or to improve and promote our products and services, along with administrative, fraud prevention and detection and legal purposes.
  • Consent: We may rely on your consent to use your personal information for certain products, and also for direct marketing purposes. You may withdraw your consent at any time by contacting us at the address provided at the end of this Policy.

Section 3


We use the personal information we collect for a number of reasons. These include:

  • Provision of quotations and signage products.
  • To give you advice or guidance
  • Where necessary, we’ll use your information to verify your identity or those transacting on your company’s behalf.
  • For fraud and financial crime prevention and detection, and for legal purposes where we may need to use your information to investigate or respond to legal disputes, regulatory investigations or for compliance purposes
  • We may also use your personal information to ensure we comply with legal and regulatory requirements.
  • We also use your information to help us improve our products and services, our prices and our customer experience through analytics, reporting and testing
  • We may use your information to contact you during the warranty period on your signage
  • We use credit reference agencies, to help us decide whether to offer credit to potential customers. For more details, see section 5
  • For general communications on product performance
  • We sometimes ask our customers to take part in market research

If you give us permission, we will collect information from you about your experience with Signs Now UK Ltd to use as a case study.  We will not reveal any personal information in the case study. This information may be circulated in one of our publications or shared with the press. It may include:

—     Photographs

—     Videos

Section 4


Where required by law, we will share your information with third parties such as law enforcement agencies and regulatory or Government bodies. Failing to do so could result in fines or sanctions for Signs Now UK Ltd

There are some instances where we need to share your information with third parties to help us detect and prevent criminal or fraudulent activities

We will share your information with third party IT providers who will support us in hosting, transferring, processing, testing and problem resolving.

In order to deliver your signage and for marketing campaigns, we will share your information with third party printers, distributors, and courier services

If you contact Signs Now UK Ltd through social media, your information will be shared with our social media management platform providers

Section 5


A credit reference agency (CRA) is an independent organisation that assists Signs Now UK Ltd in deciding whether to offer credit to potential customers, based on information gathered about them from public sources

Signs Now UK Ltd provides information to credit reference agencies and works with them to make decisions, for example, when:

  • Checking details on applications for credit and credit-related or other facilities
  • Managing credit and credit-related accounts or facilities
  • Recovering debt
  • Helping to detect and prevent crime, fraud and money laundering
  • Checking your credit history
  • Validating your contact details

Section 6


We would like to send you information about our products and services which may be of interest to you. We will collect your information for marketing purposes, if you agree, when you obtain a quote, purchase signage from us or provide your personal information through the Signs Now UK Ltd website. We may also purchase GDPR accredited data from third party providers.

To ensure that we keep our marketing communications relevant and useful to you, we will share your data with carefully selected third party marketing analytics organisations for customer profiling.

To stop us contacting you for marketing, write to:

Marketing Department, Signs Now UK Ltd, Vision House, Calibre Industrial Park, Laches Close, Four Ashes, Wolverhampton, WV10 7DZ.

Section 7


We work hard to keep your data safe. We use an appropriate combination of technical and organisational measures to ensure, as far as reasonably possible, the confidentiality, integrity and availability of your information at all times. If you have a security-related concern, please contact us using the details provided at the end of this Policy.

Section 8


We collect information through the use of cookies and similar technologies, to enable us to remember you when you visit our websites and to improve your online experience.

Cookies help us understand how you use our websites, view our products and respond to our advertising, so we can tailor direct marketing and enhance our overall product and service offering to you. When you visit one of our websites, we may record your device information including IP address, hardware and software used, general location, and when and how you interact with our websites.

This information is retained and used to note your interest in our products and to improve customer experience. When you receive direct marketing from us by email, we may use technology or links to determine how you use our direct marketing, and your interest in it.

To find out more about our use of cookies and related technologies, please read our Cookie Policy on our website.

Section 9


You have a number of rights with regards to the personal information that we hold about you, which you will have provided as part of taking up a quote or service with us.

  • Right of Access – You have the right to request a copy of the information that we hold about you. We will provide you with this information within one month of receiving your request and verifying your identity. If the request is complex, we may extend the response time. We will inform you if this is the case and explain why.
  • Right to Rectification – We want to make sure that your personal information is accurate and up to date. You may ask us to correct, update or remove information you think is inaccurate or incomplete, and we ask that you inform us promptly of any changes to your circumstances.
  • Right to Erasure – You may also ask us to erase your personal information from our systems, in certain circumstances. There are some specific circumstances where the right to erasure does not apply and we are permitted to hold your data. We will explain the reason for this at the time, should this occur.
  • Right to Restricting Processing – You have a right to request that we restrict the processing of your personal data in certain circumstances. We will inform any third parties to whom we have disclosed your personal data that they must also restrict processing. We will inform you when the restriction on processing your personal data ends.

If you would like to exercise these rights, please write to us, using the details provided at the end of this Policy outlining your specific request.

Section 10


Signs Now UK Ltd, and the information we collect about you, are subject to various regulatory and legislative requirements. In addition, we will endeavour not to keep your personal information for longer than we have to for us to fulfil our obligations to you. Where it is not possible for us to delete your data, we will ensure the appropriate security and organisational measures are put in place to protect the use of

your information.

Section 11


We work hard to ensure that your personal information is treated safely and securely. However, if you have a complaint, write to us using the details provided at the end of this Policy. You also have the right to complain to the Information Commissioner’s Office.

Section 12


We review our privacy policy regularly and will place any updates on our website and in relevant policy communications.

Section 13


Signs Now UK Limited controls the processing of personal data on its systems. If you would like to discuss anything in relation to this Policy or how we handle your personal information – contact Therese Dunphy at

Signs Now UK Limited

Vision House

Calibre Industrial Park

Laches Close

Four Ashes

Wolverhampton WV1 7DZ



You can also talk to a member of the team.